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jeudi 6 juillet 2017

Info Post
By Brian Brooks


Shirt selling and printing is a popular choice for business because it is not expensive and could target both female and male audiences. They may serve as blank canvasses that artists and entrepreneurs use in displaying their designs. But because of its popularity, you would be facing competition with other entrepreneurs so here are several details in helping you.

Finding out your niche will help you stand out among the many competitors and would attract specific target audiences better. Play Nice Tees have done this by marketing their products for those who were bullied by others. They also give ten percent of their profits to organizations against bullying which helps attract more people that want to help the victims.

Having funny quotes or slogans on your shirts are an example of niche but this needs to become more specific for a particular group to be captivated. You can make prints which relate to certain professions and industries more such as teachers, accountants, doctors and more. Possessing this niche would help to keep properly the finances by making items for distinct crowds.

The designs should be unique and cannot be found somewhere else as this may turn off potential customers. They are searching for prints which connects with them and could reflect their personality or opinions. These designs do not need to be complex as long as they make connections with your audience and will stand out.

Another factor is quality which is important in determining if your business would be successful and sustainable. People, at first, might purchase your products but if the quality is determined to be bad then buying from you again is unlikely. So finding shirts that do not easily rip or shrink and prints that would not easily fade and crack is essential.

Choosing a shirt of good quality would include many factors like softness, material, sizing, fit and weight. You may check some reviews also about blank shirts and then narrow down the choices depending on the mentioned factors. Order one of them each and sample your prints to decide based on the results of the experiments you have done.

Different printing methods are available to choose from for people with its own disadvantages and advantages. Their quality are different also because they used different materials in printing and each one requires different amount of time. If you plan on printing them yourself then this is an essential investment although you could partner with another company.

Screen printing could create long lasting and durable results and has been used for a long time by older businesses. The initial setup is labor intensive though so this is more cost effective if bulk printing but have some issues for designs with many colors. But if you need to print many colors then heat transfer is the preferable way.

A special paper is used in this method with a print from the design made in a computer and transferred with iron. But they have lower quality and less durable compared to others with a more expensive machine. Another is DTG where it directly prints the design on the shirt using a special printer and ink.




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